SEO: Search Engine Optimization Strategy

If you use the correct search engine optimization strategy, and use SEO to your advantage, you can get listed on Google, Yahoo and MSN within two days and have the potential, if you do it right, of achieving a top ten listing within two weeks.

Hows that for a statement! You think its bullshit? Well stop bitching and try it it is absolutely impossible to fail to get listed in the top search engine indices if you use the correct and logical techniques. Those who fail to do so simply do not understand how to use SEO and are swayed by the ranting of others who read all the forums but never put into practice what I do.

Here are some tips for you, though I have no intention of giving away all of my secrets in one article. I have nothing to worry about from the so-called SEO gurus who have to use PPC adverts to promote their websites. I stopped using PPC over a year ago. So lets look at some of the ways to design a proper SEO strategy to get you listed on the top search engines quickly.

Firstly, you have to determine what kind of website you want: an expert site or just a sales site. If you decide on the former, you will rapidly achieve a listing on Google and have a good chance of a high listing for the search term for which your home page is optimized. If you decide on a sales minisite, with between one and three pages, then you will not get a high listing quickly, but you can still get listed in two days, or even less. You can still get listed highly with a 2 4 page website, but you will have to build a few back-links for that.

Consider what a listing on the index of any search engine entails. It requires at least one page of your site to be visited by a search engine, and then any internal links on that site will also be crawled. Usually the first page to be visited by the spiders will be your home page, and that is what you should first of all aim for. Eventually you will want all of your pages crawled and indexed, but, in the meantime, deliberately focus on getting your home page listed on Google, Yahoo and MSN. The rest will follow.

To achieve that you have to design your website so that the home page leads to every other page on the site, but not necessarily directly. In return, each page on your site should lead to your home page. The way that you achieve this is critical to your success, and if you are to succeed in internet marketing through website design, then you should try a variety of alternative ways of doing this. The results will be illuminating and help you to achieve success with any website you design, irrespective of the niche or subject involved.

You then have to make sure that your home page can be accessed by the search engine spiders without you having to register or submit your site to these search engines. If you rely on submission, then it can take several weeks or even months before your website is listed. You can also forget about top 50 listings, let alone top ten.

If you use your intelligence and use the search engine spiders to crawl your site as you want them to, and then show them exactly what you want to show them, then there are few reasons why your site should be not be listed in a high position in the indices for specific search terms (keywords) use by Google customers seeking information that you can provide.

That is the whole purpose of your website, so learn how to do it properly and you will never ever fear a search engine or its little robots ever again. You will be able to manipulate these robots and spiders, and use a search engine optimization strategy to suit your needs any time you want. SEO can be used any way you want. Be Confident!

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Myspace Networking vs. Creating A Stand Alone Web Site

How do I create a web site? How do I start selling online?

How do I make money using the Internet? Is Internet Marketing Valid? People who know me and know that I'm a web developer and programmer ask me a lot of questions about web sites, web pages, HTML code, CSS, JavaScript code, ASP, PHP, Databases like MS SQL and MySQL.

One question I answer often is: Should I create my own web site or use a "free" site like MySpace? Sometimes instead of MySpace, it's the free web space that comes with their ISP account they're asking about, but the question is really the same.

Establishing a web presence with a professional image requires your own web site and domain name. MySpace is awesome, however it's a social networking tool used to "network" or find people and stay in touch with them. Like most of the tools in your toolkit, it has a function and can be very useful. Use MySpace and other social networks as a marketing resource: to help people discover you or your business and lead them to your main web site.

If you are in business, or a serious amateur or hobbyist, you need your own web site. You can setup profiles on all of the social networking sites like MySpace and use those profiles to direct people to your web site. But you need your own web site and domain name. Each site like MySpace has rules and will sometimes delete accounts, either for breaking the rules, or by mistake. You don't want your only site on the Internet exposed to this kind of risk. In addition, you want to look as professional as you possibly can.

How do I get started? How do I start my own web site? I'll outline the steps.

1) Domain Names: You need to register a domain name. Select a name that is as short as possible and that reflects your site's function. There are sites on the Internet that you can use to help research this. Once you decide on a domain name that's available, you need to pay for it - this is called registering. You can register it for 1 year up to several years. I use registerFly.com for this. They also have a domain spinner tool that can help you find available domain names; you simply enter two words and the tool makes variations and combination of the names and checks their availability.

2) Web Hosting: You need to a place for your web site.

There are a lot of hosting providers you can choose from.

They all work in a similar fashion. You rent space on a web server and bandwidth (traffic to and from the server) by the month for your web site. Prices range from less than $20 per month all the way up to the sky depending on how much space and bandwidth you're using. I can recommend a hosting service if you need help selecting one.

3) Putting the domain name and hosting together: If you registered your domain name with a different service than the hosting provider, you'll have to tell the domain name registrar where your web site is hosted. You do this by telling the registrar the addresses of the "name servers" of the hosting facility. The hosting provider will usually configure your DNS (domain name server) records for you web site on their DNS server and you need to give the name server's address to the registrar of your domain name so that your domain name points to the correct DNS servers. It sounds complicated, but it's really not. If you registered with the same service that you're using for a hosting provider, then this is usually done for you.

4) Create the site: Finally, make your web site. You should spend some time researching popular web sites of the same type as the one you intend to build. This will give you a good idea of what works in that area. One of the keys to being successful in any area is to follow the lead of someone who's already successful. Find some successful sites by doing searches on Google, Yahoo, or MSN and looking at the top sites that are returned. Even if you have no experience making web sites, you can still create a very nice web site. I offer online courses for beginners on how to create web sites - see my info below for the link.

In a few hours you can have a very nice looking, functional web site.

I hope this helps clear up some of the confusion about web sites, social networking sites like MySpace, and how to start your own web site.

Fred Black recommends http://www.WebScriptingOnline.com, Learn How To Make Web Page Scripts and Create Interactive Web Pages.Pricing
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